Men should be thinking about using targeted treatments before applying their moisturiser. Hopping in the
shower and soaping up your hair and body is second nature, and the same should go for your face: you need to get cleansing daily, before applying your moisturiser. Use a
treatment cleanser and exfoliate skin once or twice a week to wash away impurities. This helps you get the max out of your moisturiser's hydrating properties. If you're thinking about getting the man in your life up and running with their own beauty routine, the moisturising Expert
gift set is a lovely way to start. Tucked away in an elegant wash bag, you'll find all the face skincare routine essentials he needs! Men looking to double up with dual hydrating and firming action should opt for Hydra Sculpt, a hybrid product that moisturises while defining the contours of the face for sharper definition. And for the final step: introducing the
Anti-Wrinkle Expert range from Clarins Men, which targets the signs of aging, including wrinkles, loss of firmness, and poor definition in the lower face. From the age of fifty and above, men can start getting to grips with tackling the signs of aging... ...with a firm hand!